INTRODUCTION

Maze Performance Inc. ("we," "us," or "our") operates MindSystem and all related programs, digital products, memberships, and services. This Privacy Policy explains how we collect, use, store, and protect your personal information when you interact with our website, purchase our programs, or engage with our content.

By purchasing from or interacting with Maze Performance Inc., you agree to the terms of this Privacy Policy. If you do not agree, please do not use our services.

For questions about this policy, contact us at [email protected].

01 — INFORMATION WE COLLECT

We collect the following categories of personal information:

Identity & Contact Information

Full name

Email address

Phone number

Mailing address

Payment Information

Credit or debit card details (processed securely through our payment processor — we do not store full card numbers)

Billing address

Transaction history

Usage & Technical Information

IP address

Browser type and version

Device information

Pages visited and time spent on our website

Referring URLs and click behavior

Communications

Messages, emails, or form submissions you send to us

Responses to surveys or feedback requests

Program participation records and session notes

02 — HOW WE USE YOUR INFORMATION

We use your personal information for the following purposes:

To process and fulfill your purchases and program enrollments

To communicate with you about your program, account, and support requests

To send program-related updates, onboarding materials, and session reminders

To send marketing communications about new offerings, programs, and updates (you may opt out at any time)

To improve our programs, content, and customer experience

To comply with legal obligations and enforce our Terms and Conditions

To protect against fraud, chargebacks, and unauthorized transactions

We will never sell your personal information to third parties.

03 — THIRD PARTY TOOLS & DATA SHARING

To operate our business, we use trusted third-party platforms that may collect or process your data on our behalf. These include:

GoHighLevel (CRM & Email Platform) We use GoHighLevel to manage customer relationships, send emails, automate communications, and track program activity. Your name, email, phone number, and interaction data are stored within this platform.

Stripe (Payment Processor) We use Stripe to securely process payments. When you make a purchase, your payment information is transmitted directly to Stripe and is governed by Stripe's Privacy Policy. We do not store your full card details on our servers.

Meta & Instagram (Social Media Pixels) We use Facebook and Instagram pixels on our website to track visitor behavior, measure the effectiveness of our advertising, and serve relevant ads to people who have visited our site. This may involve the collection of your IP address and browsing behavior.

Other Platforms We may use additional tools for video hosting, course delivery, scheduling, or analytics. Each third-party provider is required to handle your data in accordance with applicable privacy laws.

We encourage you to review the privacy policies of each third-party service we use.

04 — COOKIES & TRACKING

Our website uses cookies and similar tracking technologies to enhance your browsing experience and collect usage data. Cookies are small text files stored on your device.

We use cookies for the following purposes:

To remember your preferences and login status

To analyze website traffic and user behavior

To deliver targeted advertising through Meta and other platforms

To measure the performance of our marketing campaigns

You may disable cookies through your browser settings at any time. Please note that disabling cookies may affect the functionality of certain parts of our website.

05 — YOUR RIGHTS & CHOICES

Depending on where you live, you may have the following rights regarding your personal data:

All Customers

You may opt out of marketing emails at any time by clicking "unsubscribe" in any email or by contacting us at [email protected]

You may request a copy of the personal information we hold about you

You may request correction of inaccurate information

California Residents (CCPA) Under the California Consumer Privacy Act, California residents have the right to:

Know what personal information we collect and how it is used

Request deletion of your personal information

Opt out of the sale of personal information (we do not sell personal data)

Not be discriminated against for exercising your privacy rights

To submit a California privacy request, contact us at [email protected].

EU & UK Residents (GDPR) If you are located in the European Union or United Kingdom, you have additional rights under the General Data Protection Regulation (GDPR), including:

The right to access your personal data

The right to erasure ("right to be forgotten")

The right to restrict or object to processing

The right to data portability

The right to withdraw consent at any time where processing is based on consent

Our legal basis for processing your data is primarily contract performance (to deliver your program) and legitimate interests (to operate and improve our business). Where we rely on consent, you may withdraw it at any time.

To exercise any of your GDPR rights, contact us at [email protected]. We will respond to your request within 30 days.

06 — DATA RETENTION

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, including:

Active program participation records for the duration of your enrollment and beyond for legal and business purposes

Payment and transaction records for a minimum of 7 years as required by law

Marketing and communication records until you opt out or request deletion

General account information until you request its removal

07 — DATA SECURITY

We take reasonable technical and organizational measures to protect your personal information from unauthorized access, loss, misuse, or disclosure. These measures include secure data transmission (SSL encryption), access controls, and use of trusted third-party platforms with their own security standards.

However, no method of transmission over the internet is 100% secure. While we strive to protect your data, we cannot guarantee absolute security. In the event of a data breach that affects your rights, we will notify you as required by applicable law.

08 — CHILDREN'S PRIVACY

Our programs are designed for youth sports families and may involve minor athletes as participants. However, all purchases, account registrations, and agreements must be completed by a parent or legal guardian aged 18 or older.

We do not knowingly collect personal information directly from children under the age of 13. If you believe a child has provided us with personal information without parental consent, please contact us immediately at [email protected] and we will promptly delete it.

09 — LINKS TO THIRD PARTY WEBSITES

Our website or program materials may contain links to third-party websites or platforms. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party sites you visit.

10 — CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will update the effective date at the top of this policy and notify you by email where required.

Your continued use of our services following any changes constitutes your acceptance of the updated Privacy Policy.

11 — CONTACT US

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us at:

Maze Performance Inc. Email: [email protected]

We are committed to resolving any privacy concerns promptly and transparently.